Wheelhouse Partners

While working at Graphic Innovations, our client Bennelong Funds Management required a new logo for a new partner; Wheelhouse Partners. The brief was to create a logo that was fun and plays on the name but was clean and sophisticated. The aim was to capture the nautical theme and appeal to a retired target audience. Once the logo was finalised, photography and colour schemes were set and applied to existing templates that match the Bennelong Funds Management brand identity.

2017

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